Klaus Winterholler UX Interaction Design KONTAinfo@klaus-winterholler.de – 0152 534 870 23 – DATENSCHUTZ
Interaction Design is interested in the user
Who are they?
What do they need?
How can I provide them,
the best possible user experience
when interacting with your products and systems?
I will answer these questions during the interaction design process.
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About me
Born near Munich in 1977.
After regular school I took my first step to design with an education in media-design,
followed by another one in multimedia-design.
From that moment on and after gaining broad experience
in two important multimedia agencies,
I started a freelance career that has brought me extensive knowledge
in web development, animation, visual design and accidentally, interaction design
over the last 18 years.
After my first child was born,
I had the feeling that something was missing in my professional life.
My academic degree!
So I started a bachelor in Psychology and a coming soon master degree,
in parallel with a HCI and an UX Design certification.
Together with my team,
I will provide the best possible experience to your users,
when interacting with your products and systems
In the next five minutes i want to show you
my skills and vision in UX.
My focus is the non-linear process of Design Thinking,
to find out ways to improve UX and make users-tasks as desirable,
feasible and simple as possible and rentable to my customers as well.
Design Thinking is an Iterative and Non-linear Process
Learn about users through testing
Empathise to help
define the Problem
Tests reveal insights that redifine the problem
Learn from prototypes to
spark new ideas
Tests create new ideas for the project
Empathise
Define
Ideate
Prototype
Test
Empathy is at the heart of design.
"Without the understanding of what others see,
feel, and experience, design is a pointless task.”
Tim Brown, CEO of the innovation and design firm IDEO
I do user-research (EMPATHY + DEFINE) to create designs that are truly relevant to the users.
Designs that are easy and pleasurable to use and to show the return of investment.
I conduct interviews to explore unknown use contexts and use cases.
Questionaries to find out detailed subjective thoughts from the user.
The challenge on conducting interviews is to be focused, make notes, observe and create a good atmosphere at the same time.
The more we bring the personas into the process, the more we know about who we produce our service for, and therefore, develop our product always with this focus in mind.
Customer journey maps are used for storytelling and visualization, this are essential facets, because they are effective mechanisms for conveying information in a way that is memorable, concise and that creates a shared vision.
Ideate is often the most exciting stage of Design Thinking.
In order to bring the uers needs to the product, the team uses Brainstorming, Mindmap, Sketch, Storyboard and the SCAMPER method, which lead us to a serie of thought, sparkers and/or reactions that are key know how to renovate the existing product, service or enviornment.
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Sketches should be done fast, every idea in mind has to be immediately written down, without caring about how it looks.
Heuristics are good to check the most relevant options in HCI human-computer-interface and for the goal to produce user-centered design.
Once the Ideation session is complete, the ideas must be collected, categorized, refined and narrowed down, so the team is able to select the best solutions, ideas, and strategies from a shortlist. Post-it Voting can help to select the best idea at the end of the ideation session.
Prototyping
I do quick and easy prototypes, focused and the user always in mind.
Create at least two or three different prototypes for the usability-test.
It's always better when the user can compare.
Test
Now it's time to test the prototype, not the user.
The question is, does it flow and is it logic?
I prefer to test in the usual context and scenario and explain the user,
what is the test about (the user is not overexplained).
The challenge is to observe, take notes and create an atmosphere like nobody is there. It is optimal, to produce two or three prototypes to compare. It is easier for the user when they have options. Negative feedback is the way to learn and improve. Pre-Test-Questionnaire and Post-Test-Questionnaire are good options as well, to find out more about the user needs.
Remember
Go a few steps back, work iterative and be flexible.
After launched
There is always a way to improve, change or avoid a future project.
Check the analysis, go some steps back, work iterative and flexible.
A good job is done when the product or service satisfies desirability, feasibility, and viability.
The Benefits of UX Design
are huge for all kinds of companies and businesses.
- Products that meet the user's needs deliver a more commercially viable offer.
- It is cheaper and easier to tweak sketches, wireframes and prototypes than to tweak a product after launch.
- Lower risk to the business's. When you release a product that users like to use and that meet their needs; your business reputation grows.
- UX means that I know what competitors are doing and how your product can be "better" than their's.
- If the UX for a product is high then you will have happy customers.
Im looking forward to work with you!
Klaus Winterholler
Impressum:
Winterholler Klaus
Prinzregentenstrasse 108
81677 München
Mobil: 0152 534 870 23
E-Mail: info@klaus-winterholler.de
Registergericht: Amtsgericht München
Steuer-Nr.: 528/40672
Inhaltlich Verantwortliche gemäß 6 MDStV: Winterholler Klaus
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